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The Record

Two years, and what actually happened.

The record

Two Years, and What Actually Happened

A laboratory is judged on its working, not its intentions. Every entry below is fixed by a date on a poster, a certificate, a grant letter or a published lesson, and the pictures further down the page are the same events seen from the room.

August 2024The channel begins

Unsung Achievers opens with one rule: find the people who changed something and never got asked about it.

12 August 2024Honoured guest at the CLC Roadshow, Lahore

The Creative Leadership Conference, with Volunteer Force Pakistan and KOT Enterprises.

24 August 2024SEE Pakistan 2024, Expo Centre Lahore

Pakistan's largest entrepreneurial expo.

2024Mentor, SEE Pakistan Bootcamp

The World Startup Championship 2024, co-hosted by Superior University, the University of Lahore and the University of Sialkot.

2024The APSUP Academic Excellence Awards

On the stage, not in the audience.

October 2024 to February 2025The youth survey is written

Eleven sections, about 110 items, drafted with a doctoral scholar. Data collected in 2025.

December 2024The volunteer force takes shape

The project profile records more than 150 ambassadors, a core team of eight, certificates of participation, and the first local sponsors.

9 March 2025Generative AI for Researchers

A free online webinar with Dr. Rao Muhammad Adeel Nawab.

3 and 6 May 2025The world's first AVINAR

Governing AI: the unpredictable challenge, then Transformational Innovations at Seminar Room A Block, COMSATS Lahore, with an e-certificate for every participant.

September 2025CourseMera launches

Three complete university courses, 45 lessons, free to watch in Urdu and English.

Through 2025The Digital Ambassadors join

A second cohort, from Focusteck, ETS, KIPS, COMSATS, Seven Stacks, Spadasoft and the Punjab Group of Colleges, in roles they chose themselves.

January 2026The AASSREC international grant begins

Remote workers' well-being across Pakistan and Malaysia, with Dr. Nadir as Principal Investigator and Dr. Asma Imran as Co-Investigator.

11 to 26 September 2026Fieldwork in Kuala Lumpur

The Malaysian half of the two-country dataset, in the field as this page is read.

February 2027Noor-e-Ilm goes on site

Career guidance and counselling carried into public schools and colleges in person. Resources and funding are being arranged now.

Our reach

Platform by Platform

The public counts on the day of the last update. Every number is what the platform itself shows.

Projects and events

Research That Leaves the Campus

The international projects, and the moments from the workplace worth keeping on the record.

In progress Principal Investigator · 2026

AASSREC International Social Science Collaboration and Development Grant

Surveillance, Stress, or Support? Examining South Asian Remote Workers' Well-Being. A two-country, mixed-methods study of remote and hybrid workers in Pakistan and Malaysia, with collaborators in Malaysia, a survey in both countries and interviews to follow.

More about this project

Association of Asian Social Science Research CouncilsSupported by IDRC, CanadaPakistan and MalaysiaEthics approval CUI/MS/LHR/DREC/2026/04

QR code linking to the Remote Work and Well-Being research survey

Take part in the survey

If you are 18 or older and work remotely or in a hybrid arrangement, your answers help this study. The questionnaire is anonymous and takes about 13 to 16 minutes. Scan the code, or open the link.

Open the Survey

Approved by the Departmental Research Ethics Committee: CUI/MS/LHR/DREC/2026/04.

Completed, 2020 to 2023 Project team, and Coordinator for six months · Erasmus+

EU Erasmus+ TAKE-UP

A capacity-building partnership on entrepreneurship curriculum and train-the-trainers, with Saarland University and Athens University of Economics and Business, and four Pakistani partners: LUMS, GCU Lahore, University of Gujrat and COMSATS. As Head of the Department and Departmental Representative, an active member of the project team for the whole period, taking part in project meetings, seminars, workshops and related activities and, for six months, Project Coordinator and Co-Supervisor, with project travel to Germany, Greece, Luxembourg and France in 2022.

More about this project

Saarland UniversityAthens University of Economics and BusinessFour Pakistani universities

In progress Teaching cases · since June 2026

Pakistani Success Stories: Case Studies Written by Interns

Why are Pakistani business students still taught governance through Enron and Infosys, not through the company down the road?

Business students on internship write an evidence-based case study of the organisation that hosts them, on a fourteen-section workbook benchmarked on the Infosys case: origin and founder's vision, products, business model, governance, people, leadership, technology, marketing, milestones, challenges, SWOT, critical success factors, and lessons for the next entrepreneur. The cases go back into the classroom as Pakistani teaching material, with the organisation's consent.

Department of Management SciencesWorkbook and appendicesClassroom cases

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In progress Anonymous study · 2026

Six Weeks In: The Internship Experience Study

Is the internship building something real, or is it six weeks of attendance with a certificate at the end?

An anonymous questionnaire for interns at the six-week mark: what the work was, what they learnt, what went well, what did not, and what the university itself should change in how it prepares them. Critical answers are never shared with the host organisation and never touch a grade, so the answers can be honest. The findings feed the internship programme and the case-study series.

Interns of the DepartmentReflective, open-endedProgramme feedback

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Data collected 2025 Youth Survey Questionnaire Project · 2024 to 2025

What The Youth Think

Before building anything for the younger generation, we asked them what they actually want.

The Youth Survey Questionnaire Project, “Empowering the Young Generation of Pakistan”: a survey of young people from matriculation to graduation, designed in late 2024 with a doctoral scholar of the Department, with the data collected in 2025. It asks about aspirations and what success means to them, education and skills, whom they name as successful professionals and scientists, social media and entertainment, career preparation and networking, awareness of social issues and of out-of-school children, mental health, volunteering, and scholarships. About 110 items, closed and open. Its findings shaped the three wings and the on-site programme.

Matric to graduateEleven sectionsBaseline for the longitudinal study

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Pictures and Video from the Projects and the Sessions

The sessions, the certificates handed over at the close of a recording, the conference podium, and the field work: photographs from the Unsung Achievers studio and from the EU Erasmus+ TAKE-UP project in Greece and Germany.

Two Years of Awareness, Post by Post

Why these posts are here

Two years of it, on LinkedIn and on Facebook both. LinkedIn's own year-end counts are 123 posts in 2024 and 213 in 2025, which is 336 posts in two years. Over the same two years the following grew from 2,200 to 5,685, and today it stands at 6,776 followers and 6,630 connections. The subjects are the ones a syllabus rarely reaches: stress, conflict and time management, communication and neuro-linguistic programming, employability and the future of work, research made plain, and what artificial intelligence is actually doing to all of it. A selection is below, each one opening full size. Together they are the working record behind the Centre's programme.

AI Insights, One Line Each

Forty-six posts in three months on LinkedIn alone, read 17,250 times between them, counted off the posts one by one. Made for the shopkeeper and the student rather than the engineer, and made alongside a full teaching load and an international research grant. The steadiness is the point as much as the content: nobody commissions these, and none of them is sponsored. Ten of the AI series are below.

Show the ten lines

Same AI. Better Answer.

A good tailor does not just make a suit. He measures first. Same model, completely different answer, and the difference is context.

Which AI? Three Doors.

ChatGPT, Claude or Gemini. The question he is asked most, answered honestly: there is no wrong door.

The Barber Rule

Think about your barber. First visit he asks what haircut you like. Second visit, maybe he asks again. That is why your AI keeps asking.

Hotel or Home?

Most people use AI like a hotel room. You check in, ask your question, take the answer and leave. Nothing remembers you.

The SAF Trap

Search, answer, forget. He asked his students how they use AI and almost every answer was the same one.

Where Are You on the AI Ladder?

Ask, build, connect. Three levels and one quick check, so you can find out in a minute which one you are on.

The Reconcile Move

The one habit that separates professionals from everyone else, and most people stop one step before it.

Just Speak

For years he watched capable people decide that AI was not for them. Not because they could not understand it.

Start Here, or Waste Months

Learning AI from scratch, in the order that actually works rather than the order it is usually taught.

A Vision Without a Plan Is Just a Wish

There are two versions of you right now, and the distance between them is not luck. It is a plan you have not written yet.

Watch them on LinkedIn, or the full series on YouTube.